Sigma CVM Romania assumes the franchise for the complete line of Massey Ferguson agricultural equipment

Massey Ferguson - international brand AGCO (NYSE: AGCO) has appointed Sigma CVM Romania, a member of the Saracakis Group, sole distributor for its full range of agricultural equipment in eastern Romania.

This new franchise is part of the strategy to increase the brand's end-user experience and strengthen the power and quality of the global distribution network. In order to improve both customer satisfaction and market share, this move will in turn allow both users and representatives and the company to be more profitable.

The Saracakis Group has been a component of the Greek shopping landscape for almost a century and has exclusive distributor status for a wide range of global brands in the automotive industry.

Founded in 1922, it is still run by the Saracakis founding family and aims to be an active organization, committed to serving and supporting all types of customers: private, corporate and state. The group structure involves both business people and legal entities to protect and promote the interests of each individual brand. Saracakis currently has physical footprints in countries such as Greece, Romania, Bulgaria and Cyprus.

Over time, the company's visions have been turned into reality, giving priority to improving the speed of customers' lives. The Saracakis Group of Companies is committed to providing innovative products and pioneering services, adding value to the communities it serves. The group's commitment is to create solutions based on personalized experience, while remaining fully committed to operating in a sustainable way.

Sales turnover: 140 million euros, employees: 340, retail network (owned and third party) 350 locations, international brands represented: 20 (including Massey Ferguson, Volvo, Honda, Mitsubishi, Komatsu and others ).

Frederic Moreau - Brand Business Manager Massey Ferguson, for Central and Western Europe believes that Saracakis has built a strong reputation in its territories, building on excellent customer service, reliable partnerships and comprehensive customer support Massey Ferguson.

"The company has built a very good reputation, based mainly on excellent service and reliable partnerships, but also on the assistance provided to Massey Ferguson customers." This latest move in eastern Romania is part of the 5-year strategic plan to grow MF "Growing Together", to offer MF customers a remarkable service from dealers. The appointment will increase the momentum of Massey Ferguson's operations in eastern Romania and we look forward to working with the Saracakis team. "

Sigma CVM Romania will be responsible for sales and after-sales for the entire range of Massey Ferguson products - tractors, combines, balers, hay and forage tools and material handling equipment. Operation Massey Ferguson will be led by Mr. Artemios Kotsiras, who has been working with the Saracakis Group since 2011 for the past four years, leading the parts sales division.

"We are delighted to have been appointed as distributors for the prestigious Massey Ferguson brand, which is already known and respected in Romania," says Artemios - General Manager, SIGMA CVM, Romania.

"I am extremely pleased with the expansion of the Saracakis Group's business through Massey Ferguson, who is one of the leaders in the agricultural market," he said.

„MF products have an extraordinary image in the market and can cover a wide range of needs of Romanian farmers. Together with the experience of the Sarcakis Group of Companies of almost 100 years in innovations and operational expertise, we want to become the first choice for Romanian farmers, offering a unique experience in both products and services.

"I look forward to working with our employees, Romanian farmers and partners, to grow together and lead the company to the highest level," says Artemios.